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6 Website mistakes you should not repeat in 2022

Not updating old content: Old is Gold, popular saying, right? Gold glitters when taken care. Goldsmith earn decent money from cleaning gold ornaments and remaking. At least in my geography 50% footfall an average in a goldsmith shop happens for repurposing gold items (include others as well). Not focusing on specifics: Your website is open for all world, right? But everyone is not your buyer for many reasons. In spite of your size  your customer base is limited. Know your customers. Make your website customer centric.  Not spending on marketing: A website without marketing is a like a fashion store without showcases. If your website won't show up nobody will bother to get your services. Reach to people as often as you can. Reach in person, reach online. Give presence. Not Investing on UI/UX: Your website should be effortless to browse through for both search robots and humans. And it should be presentable. Nobody want to take a bouncy route to a destination when there are many...

Hack Gaps

 Just I was writing an email to my collogue and the term Hack Gaps suddenly I keyed. So let's Hack Gaps to build that unique brand. My terms are stolen more often so I thought to key down it here to flaunt and say see I am the creator of Hack Gaps. I don't know if anyone before today has said or written or thought that term before I wrote that email.  Whether someone before has thought or not, not my business. But my business is to make optimal use of the term I said, and thought it's nascent for me. However, you have to wait for sometime or may be days before I come up with something may be like how to use hack gaps to build your brand.

Web Hosting for Small Business: Free or Paid Subscription Based

Free or Paid; this is question of debate since ages. When you are getting Free why to spend money, obviously! Will you get full value of free? Definitely not! Free web hosting services are built around promotions and there is nothing wrong this. Indeed customer always get something which is not meant to be free. There is no harm in taking a free service either. But if you mean serious business you won't spend too much thought on Free versus paid for your hosting needs. Beginners are on a budget crunch, also they need to learn many things before they truly start making profit out of business. If you are on budget crunch then taking a free hosting for some days is not a bad idea, However, you should truly focus on scaling up. Scale up your business : Scale up your website

List of Google Products for Business

Google is dominating player in Online Business Space. To build your business you need to help and that help often comes in the form of a Google Product. At times you use a Google product by chance even without knowing about it. The article you are reading right now is build with support of a Google product. To do business online whether you are a beginner or pro need access to some products. I use Google products for one reason, I can trust them for obvious reasons at least till the critical limit till I am not competing with Google directly. Being a producer in the space of education and technology space I need to caution about online safety as well. And Google products can be trusted. If you have something to do in online business space here are some products built by Google. AdMob AdSense Analytics Android Blogger Business Messages Chrome Enterprise Data Studio Google Ads Google Assistant Google Cloud Google Digital Garage Google Domains Google Enterprise Search Google Manufacturer ...

9 simple to do tasks to build and scale up a business

#1. Keep your surroundings clean:  Pick that clean towel right away and clean your work zone, your desk, your study room or whatever you call it. Clean environment will make you feel nice and relaxed. You will be better focused. #2. Set your work schedule: Observe anything in nature it has a schedule and pace. Nature works in a constant manner. Sun rises everyday, not go for a holiday. Earth not go slow on its rotatory motion. River water makes it own path. Man is a part of nature. Be consistent. My High School English teacher was a Gold Medalist. He never studied more than 2 hours a day. #3. Eat when Hungry: Calories from right sources in right amount. No you do not need a weighing scale to do this. Human body always tells what is good, what is bad. Elephant never eats grass. It counts on tree trunks and nobody teach an elephant what is a balanced diet. Listen to your body. #4. Read: Not necessary to understand Classical Mechanics if you can that's good. If its not your choice rea...

Hiring decision for business beginners

Decision with Precision can make or break your startup. However, no decision will lead you nowhere. When doing business be ready to fail. Decide to hire talent, true talent, not cheap. True talent is when a person think on own instead of waiting orders. Look for long term goals. See your first as life long business partner. Of course an employee is always free to walk out but employee retention is something that an entrepreneur must know. Invite enough number of applicants. Shortlist many at least 20% of those numbers. Talk to them. Find reasons why this person is willing to work. If I hire this fellow will he stay with company for long. Asking price? Do not look for very cheap resources. Instead hire the one who is asking more.  If you are in financial crunch instead offer some percentage in business or performance based remuneration together with salary. Or hire for less hours. Pay more for less hours is better than paying cheap.  Select few even if you need one. Invite for ...

Before you start Solopreneurship

 Solopreneurship is when you pay yourself. SOLO here I mean completely solo starting from dusting your office table to making schedule for next day. No human support. Starting a company is always a nice idea, failing is not bad but when to start. Often mentors say, start now. And we jump to conclusion too fast. But before you begin, buy that office chair, get a business email consider your resources. Plan your budget. This is not for people  who have backup support. But for those who have no support and for whom support comes for a price. Technology and Human Resources you always can get for a price. So you before you start consider these points. Resources I need to do this business? From where I can acquire best quality resources for my business? How much will be resource cost? How long I will take to build this business? What are my liabilities? What challenges I would face in building this business? When I will get my first customer? How I will scale up further? How much mo...

Move out or move on,

 when no option is left? Students of Mathematics knows that every problem has a solution; and, even no solution is a solution. You do not need to be a Mathematician to accept this. The thoughts I am going to say here are outcome of a hard learning out of my personal life (details not needed) but this relates to business as well. Starting a business is first step but to take it to next level needs significant efforts. 3M = Money, Mind, Mass: you need to put in right proportion, at right time, at right places to keep it going. Often you succeed. However there is always a possibility of unknown. This unknown could be small, medium, big or giant to stop you. And unfortunately when everything is going fine and you are near to achieve your targets you meet this unknown, the giant: a situation when everything is going good but all of a sudden everything put on a halt with a massive jerk. You are in a situation where nothing in your hand, you think why this has happened to you, where you n...

Ask Tough Questions-Get Simple Answers

I will do but its not easy, I can do but its tough. I may do but there are hurdles. Life goes like that. Be it day to day life, schooling, job, small business or entrepreneurship.  Ask Tough Questions-Get Simple Answers. Often we have a question or many questions, we need answer but don't know who to ask. Many of us ask questions to our friends, family and general people. For various reasons we often do not reach to experts. Getting in touch with an expert is not easy. We need to book appointment and may require to pay some fees. Often when we have a question we ask to people we are most comfortable with. Sometimes we get answer but oftentimes we get advice. There is a huge difference in advice and answer. Answer is precise and based on facts and figures while advice often comes based on assumptions. Much advice much confusion and moving ahead becomes tougher. So you can get Answer to your business questions this blog is here. Writing post around each and every business topic under...

Before you get your domain from x/y/z know ABCs

Domain registrar are many. There are two kind of domain registrar. One professional. Two, touts. Here by nature of previous phrase you get what I mean. Second set is really a worry. I don't have any intentions to demean anybody on earth. But when you get a domain name, you mean business.  There are many review websites you can count on to know about a domain registrar. But problem is still same. Whether reviews are paid or real customer review you never know. And for many reasons you cannot always go with the best of best. So here is in simple steps, how to check your domain registrar credibility. 1. Before you chose look for negative reviews. From this you will know the type of problems you may face with x,y,z registrar. 2. Look who are customers of the domain registrar. This information is not very easily available but with some research you can find. Look what those customers are doing, since how how long one customer is with same registrar. And the type of business they are doi...

In App or Social Media Advertising

How would you spend advertising budget and prepare for online business? Online business will be tomorrows reality. Still its in the beginning phase, often you do not go online to order a packet of milk or a chocolate till its not for an occasion. Few people do that but because of certain limitations, perhaps can't go to buy often or its too much of work. But when it matters to buy a thing people want to touch it before they sell hard money on the same. AI, VI, AR, VR all came ahead of time but these technologies are timely help in the times of pandemic, COVID 19. Ecommerce companies still not using too much of those techniques but in future they will look to go with such things that involve less human interaction and make lives better. World will be looking to count on more human independent technologies, I feel so. Online business was much like a billboard till date specially in geographies like India but now it will be a marketplace full of crowd. And certainly there would be hel...

Why landing page is a must for your blog

Convert … Convert … Convert… If you are not converting your blog traffic, if your audiences are not asking you to write more and if they are not downloading your ebooks, then you are not blogging it right. Without conversion blogging is purposeless. Blogging is most popular means of saying your words to public, getting attention and generating leads. Often many bloggers fail in converting traffic; sometimes they do not create a landing page or do it very casually. Result; very low level of conversion or none at all. Half of the bloggers are a fail because of purpose less blogging.

8 questions to answer yourself before starting a business

Fail is scary, imagine putting time, efforts and money in a business and overnight you realize its all drained. One of the biggest reasons of a failed business is lack of knowledge. Many people start something because someone doing same and earning good money. When you do a business based on words and mouth, based on noises you are bound to fail, that will happen sooner or later. So before you start, give ample time to decide where you will put your money. Here are few things to consider before you take the first step Ask yourself following questions: Do I have knowledge in the said area of business? Do I have many connections in this area of business? Do I have accessibility to resources? Do I have enough knowledge of sales funnel? Do I have enough funds to begin? Shall I be able to invest enough time for the work? Shall I be able to keep enough patience? Do I have reasonable backup plan in place? Answer all those questions as Poor Average and Good. If you have at lea...

List of 1500 plus top level domain

When a dot com cost as high as size of virgin island, a dot org is taken, a dot net is premium but you need a top level domain for your business, here is list of 1500 plus top level domain. You can chose your own and start building your website. This list is sourced from ICANN.ORG AAA AARP ABARTH ABB ABBOTT ABBVIE ABC ABLE ABOGADO ABUDHABI AC ACADEMY ACCENTURE ACCOUNTANT ACCOUNTANTS ACO ACTOR AD ADAC ADS ADULT AE AEG AERO AETNA AF AFAMILYCOMPANY AFL AFRICA AG AGAKHAN AGENCY AI AIG AIGO AIRBUS AIRFORCE AIRTEL AKDN AL ALFAROMEO ALIBABA ALIPAY ALLFINANZ ALLSTATE ALLY ALSACE ALSTOM AM AMERICANEXPRESS AMERICANFAMILY AMEX AMFAM AMICA AMSTERDAM ANALYTICS ANDROID ANQUAN ANZ AO AOL APARTMENTS APP APPLE AQ AQUARELLE AR ARAB ARAMCO ARCHI ARMY ARPA ART ARTE AS ASDA ASIA ASSOCIATES AT ATHLETA ATTORNEY AU AUCTION AUDI AUDIBLE AUDIO AUSPOST AUTHOR AUTO AUTOS AVIANCA AW AWS AX AXA AZ AZURE BA BABY...