Expert is a truly big thing. Finding one to market your products need loads of ground work. There exists three categories 1. Influencers- These are busy lot, you always can find one, but getting their time is pretty difficult. 2. Certified professionals : with the rise of Internet marketing many companies lure candidates to get certification and earn million dollar, few succeed. 3. Self made professionals:- Those who has learned it as passion or need based or both. Whether you are hiring No. 1 or not, definitely No. 2 and No. 3 mentioned above are valuable to you. When looking for a digital marketing expert, seek out following qualities 1. Knowledge- Any can speak anywhere, ask for the bio or portfolio of person you are willing to hire. See if it truly appeals you. 2. Links of any past work- If available it will great to cross check if the marketer in question can truly create right amount of noise in right places. 3. A...
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