Tuesday, March 20, 2018

How to install security certificate for custom domain in Google Blogger

Google Blogger is my den of productivity since years. My first blog attracted huge traffic for years. And do you know this traffic was coming from only one single page. I love to blog on blogspot because while Google Engineers work on blackened I can focus on one thing I love to do i.e. writing.
Encrypted Secure connection was a big thing in the past but now its not a luxury. Google has rolled out https for custom domain for Indian bloggers. Encryption was available for Blogspot bloggers since years but not for those hosting a custom domain. Now its there.

Saturday, March 17, 2018

Which is best fit social media in your profession

Social networks take huge space over Internet.  Anyone can join any social media for work or passion. Today it's a big playground for creating connections and build human capital.
Often there is confusion about social media selection.  People join many but enjoy none.  If you are a professional and thinking to select right social for you,  here I have tried to divide social media uses according to professions.

Medium.com : Good for Copy writers,  content marketers and authors. Written a book? Now take to medium,  start blogging. Let people know your book is available on Amazon.

GIT Hub: Do you know a computer language.  Go to GIT Hub. Write your code,  build programs that work for humans. Build connection with fellow GITans

Pinterest: Good in colors and graphics. This is the social media for people who can create nice pictures.

Instagram: Obsessed with phone camera or looking to make career in fashion and modeling or you have a design boutique,  show what you have on Instagram.

YouTube : Can you add special effects like movie titanic in your media files or love to so.  Go YouTube,  learn from fellow YouTubers,  create your own channel.

Facebook: Good for students,  build your community like MBA Class of 2018 or Join your Alumni network over Facebook. Build connection,  get leverage of being known.

Twitter: Do you make friends with strange people. Or you speak like a politician. This aunty neighborhood aka Twitter make sure to ease your sour throat.  Narrate your story here and it will spread like wildfire. Ideal for people in sales and marketing profession.

Reddit: Have a question or want to share your experience.  Find a sub reddit and contribute. You can ask and answer about anything here.

LinkedIn: Looking for a dream job or that candidate who increase your sales.  LinkedIn is ideal to connect in ties and business suits.

Google Plus: Over the years,  you have build a huge database of email contacts.  Sending email to everyone about everything is plainly not so polite. Use power of Google Plus to know who is doing what.  Interact and build relationships.

Quora: Have a question? You know the answer too but not pretty sure if this works.  Go to Quora and Ask and Answer.

SlideShare: Have a business model? Want to know peer opinion.  Prepare your presentation and share with care. Perhaps you may build a seed capital or get that investor to buy your business.

In today's world,  working on one social media is not enough.  However,  you can give first priority to best fit social network for you and keep others as secondary.

Friday, March 16, 2018

How to communicate email to team

Do you handle a team? Are you responsible to report someone? Chances are you are sending cc of every email to Boss.
Stop doing it now.
Instead send bcc
Heck,  why they call it blank carbon copy.
Indeed its boss carbon copy.
Some team members may get uncomfortable when CEO is reading every email.
This happened to me, suddenly a team member is losing her peace of mind.
I am content consultant for a company and handling a small team.
I repeatedly explained her whole procedure, she not followed.
Now,  here, game turned ugly.
She gave an explanation which
was excuse because Boss is reading. I turned out heavy hand and she lost control.
Lame excuses are definitely not Welcome but before marking a cc think twice.
A bcc won't do any damage to transparency.
I was asked by my CEO to mark cc of every email but from today it's bcc.

1 solid way to fail miserably

Want to fail in exams?

Do not study.

Want to fail in business?

Do not speak.

Want to fail in relationship?

Do not care

Want to fail in friendship?

Do not share.

Want to fail in getting rich?

Do not give.

Want to fail in being famous?

Do not work.

Want a failed health?

Do not bother.

Want to fail as a person?

Do not take responsibility.

See the power of NOT. How solid is it?

Friday, March 9, 2018

Google Blogger enabled security certificate for custom domain

Custom domain; a domain name starting from https; like https://example.com is considered as secure domain. When you submit your personal information on one such website, it travels through a secure path. Only two person know your information; you and the backened guy behind the website.Your data has no chances to get exposed to hackers.

Security become a major concern for IT companies. In the information age Data is costly than Gold. Google has announced, the websites with a secure domain name shall be considered safe and hence may rank better on search engines. Many companies follow the trend.

Google on its blogger platform enabled https option, means a person blogging on a blogspot platform can chose a domain as https://myname.blogspot.com however this luxury was not available for bloggers using a custom domain name.

Today, I can see Google has enabled security certificate for Blogspot Bloggers with custom domain name. How now you chose to host your domain as https://myname.tld or you can opt to old way.

If you are collecting customers personal information on a blog hosted over blogger give them a safe place by opting to secure domain name.

Go to blogspot control panel , you will see a notification snippet to chose https

Monday, March 5, 2018

How do I get my blog posts on top of Search Engine Results

Every blogger want to be seen on top of Google Search Engine Result Pages also called SERPs. This is digital era. Writing a blog and not seen on SERPs is very much like leaving the money on table. This is pain point of many bloggers and gain point for SEO companies. If you have written a blog post or planning for it and want to be seen on search results here are some points to consider

10 tips to show your blog posts on top of search engine result pages (serps)

1. Your post idea is great. Ask yourself, what problem this post is going to solve?
2. Write for the audience. Massive content is generated every minute. From observations I know average user stays on a webpage for less than a minute. A very small population truly read whole post, normally people look for key points. Instead of reading thoroughly people quick scan through a post. Write in bulleted points or numbered points.
3. Give references. Perhaps, you are an expert in your field but without references people are less likely to trust you, especially if your blog post is something of academic nature or a case study. It should be backed by facts and figures.
4. Post length should be ideal, long enough to entertain the audience, short enough to raise the curiosity. If your blog post is ideal, divide it into subsections with correct tags.
Read here, what is ideal post length
5. Write a catchy and attractive headline. Headlines with a how, number, why, comparison type, predictions, trends etc raise more eyebrows.
6. Write the tags correctly. I prefer writing 3 tags for my posts.
7. Include an image; an attractive visual has the power to stop the audience on your webpage.
8. At the end of the blog post include a call to action and ask for social shares.
9. Now once your blog post is published,find the audience for it, discuss their problems, offer them a solution, and in the end of the discussion give your link for more details.
10. Build your tribe. Find the people who are solving similar problems or author problems of your audience, listen, communicate and convert.

Do these steps and your will get massive share, comments and emails. If your audience are happy Google will be happy to display your post of top of search results.