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Showing posts with the label Webscope

How to get quality traffic on a single page website that converts

Single page website? Not a bad idea. May be you want to sell your products online. You can not write too much as you are too busy in creating and modifying your product. And you need to travel a lot. Its one page website with simple product picture, detailed description, ways to order and customer. You are not tech savvy and don't want to invest too much on website. One page is enough for you. Its doable, but without traffic how will you generate online sales. That is the question right? I said quality traffic that converts and make your bank account numbers increase.  Its a good idea that you want to focus on your product so let it be. Generating online leads is important. Customers are too busy to visit a shop today. They prefer to order online. But how, here we go into deeper details... Find your tribe: Look for people online who sell a similar product. Know where are other sellers. Find your related tribe: What other key things your customer might be using. And from where the

What makes a good article headline

Headline is first thing that people see in search results. A good headline for any type of blog post or article or may be a landing page is that clearly tell reader how the content in this webpage will help you. For example in this blog post I write title / headline as 'What make a good headline'. I did search for the key phrase attention grabbing headline and there are innumerable article around same in different  ways. Purpose of all those articles is same to get viewership. My purpose is also same. I would expect that someone read this article and then contact me to write for her brand. If I have not written this article here for my small readership base then too there is plenty of that available over internet. This is why I decided to put it my ways, what I think about a good headline. A good headline should be small enough such that it can be read in a fraction of a second. It must not contain to many helping verbs and special characters. Only meaningful special characters

Automation for Online Business Branding: Good or Bad

In this universe nothing is extreme; everything is measurable in terms of numbers. Some we know, more we try to understand daily, and even more is left daily to learn. Automation i.e. Use of Technology for Business branding is near perfect. Nothing is fully perfect so is true with software programmes. Automation is completely fine to implement on your business, however, you won't fully depend on any software programme whether its free to use or premium grade. This should be adequate mix of human intelligence and artificial intelligence.  To get maximum out of artificial intelligence (ai) we need to learn it. We need to what this automation tool does and what I am looking for, whether it fits to my requirements. Whether, you are individual or a company, before using any software program must know your needs first, then check the parameters whether those offered by automatic software full your business needs. I have seen many businesses using automation with full noise then collapsin

Consume Quality Content

 How to know what is quality content? There is nothing like good quality or bad quality. Every idea is unique. If you write blog posts and articles regularly, if blogging is something of which earn money whether selling your products or advertisements then writing quality content is essential. Any content piece you have written today will be older tomorrow. Content is worth till its not on papers or screens. Once you deliver idea to the world its something less. You need to strive for better.  Better Content means better business branding and what you consume that you deliver. Learning has no short cuts. Biggest mistake every majority business does is chose short term routes. Result- Your growth is short.  Look any big companies and man behind them, you will learn the brand building was not easy. Any brand that build itself and maintain continuous efforts is never never never a result of short routes. Short routes looks easy to take but never help you in reaching the destination. And i

Canva Review: Graphic design tool to build your brand

Design tools are essential for every business. Hiring a designer is is quite fine but what you do not have that budget. Perhaps you will look for some tools online, right? A tool that is user friendly so you can give your content and media some colors too. Photoshop is most widely used tool but someone who uses design tools occasionally download and install one such tools is not a very great idea. It will take lots of resources too.  All computer programmes whether you use a Windows or Linux and may be a Mac comes with graphic design tools. However, those are very basic type. I never used Mac so can't say much about a Mac. May be that is great because Steve Jobs was a great artist in the first place. But when you need a tool for basic purposes you may need an easy to use Graphic Design tool. A tool that can do quick designs for you. I am using Canva since many years  till now free version. Personally I give Canva Graphic Design tool 4 out of 5 points. Its browser based and works ve