Skip to main content

What makes a good article headline

Headline is first thing that people see in search results. A good headline for any type of blog post or article or may be a landing page is that clearly tell reader how the content in this webpage will help you. For example in this blog post I write title / headline as 'What make a good headline'.

I did search for the key phrase attention grabbing headline and there are innumerable article around same in different  ways. Purpose of all those articles is same to get viewership. My purpose is also same. I would expect that someone read this article and then contact me to write for her brand.

If I have not written this article here for my small readership base then too there is plenty of that available over internet.

This is why I decided to put it my ways, what I think about a good headline.

  • A good headline should be small enough such that it can be read in a fraction of a second.
  • It must not contain to many helping verbs and special characters.
  • Only meaningful special characters can make part of your headline.
  • Follow the rules of Google SEO to write your headlines.
  • Headline fonts should not be boring but not too creative either if you are not a designer.
Similar rules follows for writing sub heading. Though you can add much freely subheading in your articles or blog posts but create sub heading when its truly needed.

Headline could be 1 letter or 1 word or may be couple of words but it should raise some emotion. Headline brings many people on your article. No matter how nicely an article is written majority web surfers will overlook if headline is not attention grabbing.

Be cautions, do not copy others, give in your article what headline promise, give more. If your article is not valuable then you will loose reputation among readers and search engine ranking too. 

Comments

Popular posts from this blog

Why to hire human copywriter when AI can do the job

Good question, that many many many zombies throw at me when I discuss Copywriting. Of course Copywriting is not for zombies. If you are a person or company who has hired a Copywriter to make money then do not hire. Your goal is survival and not zoom or use change as an opportunity. Your question is pretty similar: why drink water when I have sweetlime tree in the backyard and a juicer in the kitchen. However, if you are a professional, business person, company or someone looking to make a change then a Copywriter is worth hiring. Why? If you are a beginner and truly stuck between thoughts of hiring a writer or going with AI, my suggestion is Go with both. Chose a human to use tools, chose a Copywriter to write and encourage him to use AI in creating copy. AI connects you with libraries worldwide and presents data in certain formats. It cannot add human touch. AI can not differentiate between good and bad, AI does not know who is your audience. A Copywriter can seek help from AI to fetc...

Why you should not hire me, reasons here

I think you should not hire me to do work, you should not pay me for my efforts, you should not make me part of your project, business or team. Why, here are my reasons 1. I am not yes boss person, I am straight forward, you like it or not who cares. 2. I am lazy. I don't like to carry my cell phone everywhere, it makes my weight some extra. 3. I am time waster. I take my own time to finish a task. I cannot work in hurry. 4. I am unavailable. I love my sleep. I  stay in silent zone. You need to fix time to speak on important stuff. And you should be available in given time. 5. I am not good friend. I won't tell your team where do I live. When I do party. What is my age? How much I earn. I don't want anyone to peep into my personal space. 6. I perform poorly. You are looking to make that thing so big, you are looking to beat an intel or google. I hate doing things which are done already. 7. I am mean. Perhaps you running this business for money. Sorry, my prices are high. 8....

Valentine's day: An opportunity to thrive in career

 The month of February, precisely 14th February, gives us a chance to live in the present, accept change and embrace new opportunities. Generally, supposed as a festival of young adults, beyond common beliefs, the festival is for everyone who can spread a message of love and peace, who can share a smile. Life is all about partnership, without partnership it should be boring, then there shall happen no competition, you will do everything alone and you will always stand a winner. Imagine going out with your best friend, shake hands with small children, sharing your portion of meal with someone sitting on a street corner, asking change, hiding best handwritten card in your best friend notebook reading something truly lovely, gifting a rose to your parents, playing an indoor game with your siblings, or taking an initiative to clean the seas, would not these acts be ultra satisfying? To join a celebration is a personal choice, to celebrate any day or not is fundamental human rights, cre...