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Showing posts from March 4, 2019

SEO or Audience???

Study competitor keywords to win the SEO is most popular myth on the Internet. It could be one technique to win over your competitor but not the whole strategy. SEO market is full of keyword, many of the companies miserably fail in audience research. The noise around Keyword research is so loud that business managers missed out on the main thing; i.e. what users want?
I am not against keyword research, many companies win the SERPs game by focusing on SEO keywords but fail in generating sales.They feel appearing on top of searches will win the customers. However, true SEO is, study of audience needs and then working those pain points.
To know what your audience wants, reach them and ask. Understand your customers pain points. Then address those issues, make the SEO points your title keywords, meta description, keywords and tags
Time have changed now. Today audience get everything without asking. Google search is still good business in inventory but I doubt if this is equally good as 1…

10 quick fix to better productivity

If you are not productive this is you and not the surroundings. Sometime surroundings interfere but we can get rid of such things with little efforts. I am a work from home person. Outside noises are obvious when kids play outside. I use that time to go and pick essentials from market, long walk and meeting with common friends. That is just one example. If I can so you can. If your productivity is less see and analyze where your energy is flowing and do the following
1. Get up daily on same time. Go to bed daily on same time.
2. Plan your meal time. Irregular eating habits are big culprit.
3. Exercise daily on schedule.
4. Schedule your work hours.
5. Give time to family.
6. Weekends are for friends.
7. Enjoy lonesomeness. Do not go to amazon instead every now and then say once in a week go alone for couple of minutes and spend time with yourself.
8. Learn something new or read a book
9. Do small tasks more often, polish your shoes, iron your dress etc.
10. Be thankful to others. Sa…

Should you go for Gadget Detox

Gadget Detox / Social Media Detox / Digital Detox are common terms these days. Since Android took space in our Jeans either we are busy on social media or talking with friends. Today phone takes 70% of an average man's concentration. Often I spot people who have second priority to even take money. Phone is like lifeline for huge population. The funny part is 98% phone users simply don't know why they are using that app.
The Mobile Phone was a luxury, smartphone is pain in the ass. Cheap Data has made people mindless. And the this mindless phone users aid to traffic vows. Often its like one deaf is honking horn to other deaf.
I am not a fan of gadgets will I don't need it truly. Since I bought my first mobile some 15-20 years ago the phone was my bed partner lying few feet away from me but reachable even if I am in sleep. I get only calls with purpose. I bought smartphone much later that too in confusion if smartphone and app can be more productive.
Since I bought smartpho…