DKOffice.in: Business Branding Productivity

Google and Facebook are now the dominant middlemen for more than 85% of all online advertising. (Source Seth Godin's Blog ) Planning to advertise your business online?  What is you daily / weekly / monthly advertising budget?  Whether you are a big corporate or small vendor putting all eggs in one single basket may be a risk to you business. You need to distribute your advertising budget wisely. Google and Facebook are two dominant online mediums,  there is everyone.  Whether you have built your tribe on these platforms or elsewhere certainly you won't like to missout on large pool of audience. So how much you will spend where? Google has more advertising streams than Facebook. Adwords without doubt is No. 1 Online Advertising Media. If you have big budget I would recommend that your should locate 50% of your advertising  budget on these two platforms and remaining 50% over other. Adwords has upper hand. Perhaps you will like to spend much on words.  Allocate 30% for adwo

I am not a sports blogger and definitely not a cricket fan. Being an Indian a liking for Rahul David is obvious.  I don't know anything about his stroke plays and cover drives but I like his attitude, calmness and willingness to never ever give up. Sportsmen loss more often than other professionals. Any sports person strive for success and very few truly make it big.  Inevitable happens in sportsmen life too.  For example case of Former Indian Cricketer Azaharuddin,  indeed he is Cricketer of a class perhaps any sports person in the world shall believe in his strengths. Sports,  knowingly or unknowingly teaches us to learn from mistakes, get up and move forward in quest of success. Political and social disturbances are enormous,  news is full of negative stories, I don't like consuming it.  But to get information about what is happening in the campuses I need to read news so I can write for my readers on blog www.careercare.info On this blog most of the readers falls in the

I sold my time answering questions at Quora.  If I can so you can.  Way back in August 2016 I was urgently looking for a client to make some money and pay my bills. I often use email marketing to reach to potential customers.  I filtered my email and found an email where client said to get back to me later.  I followed up the communication and emailed again asking if there is any work.  This time reply came like,  yes,  can you answer questions over Quora. Next phone conversation happened.  Requirement was to answer questions around copy writing,  seo and social media marketing.  Next come budget in question.  Since this was some consultant who was outsourcing work to me,  price was obviously low,  but not bad.  I got set for Rs. 2500 per month other than weekends. I received 50% upfront. In freelancing we need to over deliver not only one,  two or three times but 10 times more.  I answered 3 to 5 questions daily.  And at the end of the month I got a repeat customer to work on othe

The power of positivity is enormous.  Human mind is designed to protect us from different types of threats. Whenever we feel threat from something brain chemicals activates for protection. Since a child start understanding language he / she is exposed to variety of thoughts.  Those thoughts are mix of negative and positive emotions, fear,  truth, lies, hope,  heroism and many other things, both wanted and unwanted. In real world environment we hear more negative stories in comparison to truths.  Human mind stores everything and whenever a person is exposed to negatives brain releases chemicals as a protection mechanism. The fear of unknown do not let us break the barriers. We want to achieve things without leaving our current atmosphere. Remarkable thing do not happen by accidents but achieved through great work and positive mindset. 'The Secret' by Rhonda Byrne gives you training to achieve positivity. Anything is achievable if you strive for it with an YES,  I CAN DO IT.

Sorry press guys to disappoint you. I was fooled by couple by magazines in year 1999 / 2000 that Bangalore has better job market.  Guided by TRP fools I explored jobs and found pathetic work conditions.  It was not IT hub then. I was heavily disappointed with job market but Bangalore weather truly won my heart Tonight I came across a bullshit article on a reputed website about weight gain and author of the article written it mindlessly,.  Completely Spun content and its one of the well known website. Dear readers,  though Google is penalizing continuous bad websites but it's your responsibility to not believe on everything on Internet but chose wisely.  Articles like health should not be followed blindly but expert advice must be taken.  You cannot count on Internet for issues like health care and if you are relying on it must check for the creditibility.

Quora is the best place to solve people's problems. Everyone has a question , where to find a job,  how to learn a new skill,  how to earn money,  how to find leads for business: questions are innumerable. Every person  has an skill or expert in something.  Answering questions is a great way to hone your skills: whether is coding,  marketing,  earning more money or something else when you answer a question you not only help others but also brush up your knowledge and make yourself a better person.

The IMO free video calls and chat app by Google made headlines during launch. Perhaps a year later I downloaded it to make a free voice calling to a prospective client who stays in UAE. First conversion happened over 100 minutes. 2 or 3 times there was little fluctuations in voice. But voice quality was superior in fact 10 times better than a phone call. I will give 7.5 stars to IMO free video call and chat app on a scale of 10, obviously for a one to one call. If you want to save money and make many international calls IMO is the best app to have in your smartphone. Download was pretty easy,  install was smooth.  For me it took only little above 2 minutes. As soon install completes the app asks to access phone which I allowed. Within 3 seconds I was able to add contact and start calling. The IMO app has very neat and clean user interface.  Though app runs mobile ads but those ads do not obstruct or overlap with other features. Using IMO app you can chat in group,  share files a

Everyone cannot create content, if you also can’t and so you think you can’t get noticed in social media you are pretty wrong. If you can’t create content consume it,  consume more and consume often. No you do not need to always on smartphone,  set time of the day and stick to it. Follow these simple steps 1. Add,  follow,  like friends and family members. When one of these share a photo or story say good words and put nice comments.  You can put your critics in place but avoid being harsh or rude. 2. Know your tribe. Do not send unwanted friend requests to unknown people. Search for people who share similar interests.  Follow some of them preferably who you like the most.  Read content from them, put comments and share o  your timeline. 3. Offer help.  Whatever you do offer help to people in those areas. Be true.  Do not say,  I am expert if you are not.  Offers genuine help.  You can display what you can do for other on top of your profile.  Of course you can put you

I blog for living. Sometime I make good money, sometime non at all. 2017 was not a good year for my writing or better I say was least productive due to various reasons. However, writing is only thing that I do, be it writing text books as ghost author or guest blogging for one of my clients or may be writing this blog or answering career questions over www.careercare.info

The Indian courts, government officials, and public is busy in talks and discussions,  whether Aadhar card / UID should be linked or not?  News and fake news doing rounds,  media companies getting some good news to publish on Day to day basis.  But nobody is asking government to make Aadhar more powerful.

New era is dawned by apps; android apps brought a revolution in the ways we use internet. I believe browser business gone straight to half because of apps. Today you can find apps for doing every other thing. There were days when doing MBA or MBBS was the style statement. Today, if you doing business, everyone will say Oh, WOW! Business gives opportunity to create more jobs and more wealth. You get ultimate recognition. Oftentimes I stumble upon Startups who ask how much an app cost. In India, mostly app means Android App.