Skip to main content

How paid advertising is important for professionals

Are you looking for leads through content marketing, are you individual who don't have a team? Do you not have budget to hire quality writers? If yes then this article is useful for you. Content marketing is all about educating your consumers, You need to write lots of useful content and share with your potential clients. You need to reach to everyone.
Organic traffic has high value, search engine values it, readers values it. When your blog appears in the top 10 for a search query readers notice it. But in today's world all readers do not go for search instead they ask friends, asking is a habit. Perhaps you have seen people on traffic lights with Google Maps running on mobile and still they ask someone hey, where this address falls. Human answer give driver an assurance that he/she is driving in right direction. Your blog need to be seen by many. If you are a professional, a service provider, a consultant or someone who sales a product and look for consumers online. All your potential customers do not go for search. Search engines are used for seeking answers and today information is so fast it reach to people even before they know. You need visibility.
To be seen on search results requires publishing tens of pages everyday. If you are individual, its not possible to publish so many pages everyday with content full of knowledge. Publishing regularly is a good thing, but on the basis of content marketing ranking high for each potential keyword and getting business is pretty tough. You cannot sit back and relax waiting for customers. Indeed you need to take risk, you need to invest time and resources so as you can reach to more people.
To get seen faster and to more people paid advertising could be your answer. Of course paid traffic has not same value as organic traffic, But paid traffic is like billboard advertising. Its digital billboard where you are seen by many, and when you are seen some of those eyes will be interested to know you, and some of those will dial your number to book your services.

Have a question, do feel free to reach us through contact us page.

Comments

Popular posts from this blog

7 SEO tips to take your business to new level in New Year

Now its times to look back what you have achieved in past year(s), find your weak zones, make plans for improvements and take your business to new heights. Irrespective of the kind of business and strategy you follow; SEO makes parts of every business. Better SEO means better business. To give your SEO strategy a boost here I am sharing simple tips, you will found worth! 1. Look back  Yes, you heard right. ‘Look back inside technical aspects of your website.’ Make a check thoroughly for anything broken inside, may be a social media button, a web page with error 404, robot issues or Google Analytics Conversion Errors. Make good use of Google Webmaster Tool to find any and all errors. Remember search engine downgrades even best of the websites for any errors in codes whether error is caused by you or third party applications.

Experiences give Learnings and these comes of Pain

 May be right, may be wrong. But not absolute rubbish. Going for the first time despite knowing perhaps I won't be able to achieve milestones as the support system is scary weak. Somewhere back and deep in the mind the thought was what I will do, then, where I will end up life. Will I succeed, if not then what will I do? Whether I will be able to make both ends meet. How will I face people at home, society, relatives and others? The struggles were endless. If I go back in memory lane I observe I met many people, I made many good friends, I got support from many teachers, I got support from many people supposedly rich in society. I met many employers. But suddenly I realized through every step in life that no one was mine. No one was my support system, that was an illusion only. As soon as people realized this guy is looking to achieve a milestone, suddenly I realized there were no friends, no well wishers, no supporters, no sympathizer. I found myself stranded in the deep seas o...

How to do content referencing correctly

There is a common belief- when you give reference link below your article or put down source link it helps in ranking your article, may be whole blog and you will get enormous traffic. May be you will get results using these technics, perhaps you may pass the litmus test of ranking on search engine this way for sometime, may be days or months. But question is do you really know the source. There is a rat race in the name of Off-Page SEO, ranking on first page or top of Google Search. However, I see this tactic in a completely different way.  In my opinion and experience if you really don't know the source it won't be sustainable for long. Readers who scroll down till end of the page are real readers. Majority of those are true readers who know well about those sources and if they find a reference link source that is unknown they are intended to click over it and look or read. Here at this point you will be exposed. Your page will be exposed. A reader who trusted on your webpage...