People want to do more in less time. New content is created every second but huge portion of it goes in the drain.
An HBS professor once told his class people don't want to buy a quarter inch drill, they want a quarter inch hole'.
Perhaps you create many blog posts often. WordPress is seen as luxury for publishing content. But ROI of your content is your readers.
Everyone don't want to read. People love freeness. They want to learn but do not like to get chained. This is one reason we can see online learning is in the boom since its inception.
Your goal is to teach your audience effortlessly. Make their lives easy, send them your content in audio.
If you have a WordPress blog, download
Play for WordPress Plugin
Make your blog Listenable.
Period!!!
I think you should not hire me to do work, you should not pay me for my efforts, you should not make me part of your project, business or team. Why, here are my reasons 1. I am not yes boss person, I am straight forward, you like it or not who cares. 2. I am lazy. I don't like to carry my cell phone everywhere, it makes my weight some extra. 3. I am time waster. I take my own time to finish a task. I cannot work in hurry. 4. I am unavailable. I love my sleep. I stay in silent zone. You need to fix time to speak on important stuff. And you should be available in given time. 5. I am not good friend. I won't tell your team where do I live. When I do party. What is my age? How much I earn. I don't want anyone to peep into my personal space. 6. I perform poorly. You are looking to make that thing so big, you are looking to beat an intel or google. I hate doing things which are done already. 7. I am mean. Perhaps you running this business for money. Sorry, my prices are high. 8....
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