DKOffice.in: Business Branding Productivity

More often I received requests to improve website SEO or build a new website or improve an existing one. One common problem with lot of those website owners and bloggers is they do not have any documents about their expectations. They say do it best, do it as you like, I mean business. Or maximum they present some similar site. Imagine a legal professional showing you a similar site and its about a hotel or resort. That is not the story of most novice only. Even people in IoT business since over a decade and software professionals act numb. This simply put off me. Whenever you start a blog or website, ask yourself Why I am creating this website? Who are my prospects? What I expect from this website? How this website well fulfill my expectation? How I want this site to look like? How I will promote this website? How often I will need upgrade? How much budget and time I can allocate for this? Write down answers to above questions and any additional one that you have? To help you design p

Design tools are essential for every business. Hiring a designer is is quite fine but what you do not have that budget. Perhaps you will look for some tools online, right? A tool that is user friendly so you can give your content and media some colors too. Photoshop is most widely used tool but someone who uses design tools occasionally download and install one such tools is not a very great idea. It will take lots of resources too.  All computer programmes whether you use a Windows or Linux and may be a Mac comes with graphic design tools. However, those are very basic type. I never used Mac so can't say much about a Mac. May be that is great because Steve Jobs was a great artist in the first place. But when you need a tool for basic purposes you may need an easy to use Graphic Design tool. A tool that can do quick designs for you. I am using Canva since many years  till now free version. Personally I give Canva Graphic Design tool 4 out of 5 points. Its browser based and works ve

There is a common belief- when you give reference link below your article or put down source link it helps in ranking your article, may be whole blog and you will get enormous traffic. May be you will get results using these technics, perhaps you may pass the litmus test of ranking on search engine this way for sometime, may be days or months. But question is do you really know the source. There is a rat race in the name of Off-Page SEO, ranking on first page or top of Google Search. However, I see this tactic in a completely different way.  In my opinion and experience if you really don't know the source it won't be sustainable for long. Readers who scroll down till end of the page are real readers. Majority of those are true readers who know well about those sources and if they find a reference link source that is unknown they are intended to click over it and look or read. Here at this point you will be exposed. Your page will be exposed. A reader who trusted on your webpage