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3 traits of a digital marketing expert

A digital marketing expert is someone who love to place every product on top of the Pyramid, never afraid of failures,  but a die hard fan of success. Every digital marketer has own style of working but few things are common for all. Of those few things here are 3 traits of a quality digital marketer that may build your brand. 1. Look to CREATE - It could be anything,  an ebook,  a newsletter, a blog,  a website, or anything that may get few seconds of online audience. You have created a thing. A good digital marketer look for creating things around your product that may get users attention. 2. Love to COMMUNICATE - People want to hear solid noises and not hollow bags. Communication is solely about sending your voice in right pitch.  Medium could be any. Do you know,  what is the reason for success of BBC in India. Specially, 9 PM news, when news ends, the studio broadcast time. And they are doing it since decades. Uncles get good story from news to discuss tomorrow over tea. And

What are the best ways to find digital marketing expert

Expert is a truly big thing. Finding one to market your products need loads of ground work. There exists three categories 1. Influencers- These are busy lot,  you always can find one,  but getting their time is pretty difficult. 2. Certified professionals : with the rise of Internet marketing many companies lure candidates to get certification and earn million dollar,  few succeed. 3. Self made professionals:- Those who has learned it as passion or need based or both. Whether you are hiring No.  1 or not,  definitely No.  2 and No.  3 mentioned above are valuable to you. When looking for a digital marketing expert,  seek out following qualities 1. Knowledge- Any can speak anywhere,  ask for the bio or portfolio of person you are willing to hire.  See if it truly appeals you. 2. Links of any past work- If available it will great to cross check if the marketer in question can truly create right amount of noise in right places. 3. Ask for a marketing plan- How this marketer can pr

Play for WordPress makes your blog listenable

People want to do more in less time. New content is created every second but huge portion of it goes in the drain. An HBS professor once told his class people don 't want to buy a quarter inch drill, they want a quarter inch hole'. Perhaps you create many blog posts often. WordPress is seen as luxury for publishing content. But ROI of your content is your readers. Everyone don't want to read. People love freeness.  They want to learn but do not like to get chained.  This is one reason we can see online learning is in the boom since its inception. Your goal is to teach your audience effortlessly. Make their lives easy,  send them your content in audio. If you have a WordPress blog,  download Play for WordPress Plugin Make your blog Listenable. Period!!!