Skip to main content

Why your business need a website in social media age

Indeed well known fact, but let me say here again, Social Media is the place to connect with like minded people. Social Media is open to all, anyone can join, it's powerful. The power of social media cannot be underestimated. But do you know, Social Media is Open for all with a closed boundaries. Its pretty same like when you need to fly a distant country you need a valid visa too.

Let's come to the website part; I suppose a website is like Open Nature Park where anyone can go, and relax. When you have a website anyone can visit this, more visitors means more popularity. Often monuments are much popular that that specific villa owned by a millionaire in neighborhood.

Website is your virtual space, anything that you do on your website fully belongs to you. Its like those farmlands where you can grow crops of choice that make good dividends for you. People connected to you on a social media platform will come and go, some of those will become truly strong connections. However, you cannot stay and interact with your digital beyond a certain time limit. This is when a website will help you in building new connections too.

A website is near complete reflection of your personality, product or services. On the other hand, social media is a part of all those. Let me explain it with a relationship example;

When a person plans to get married, he/she do many things and many questions are asked. This is true in both cases whether you met your would be spouse through a marriage agent or you fell in love. Certainly nobody falls in love at first sight. 

Now lets look to other side when few couples reach to attorney seeking divorce (I wish that should not happen to anyone) and often first question asked is 'why you want divorce'? I am not a divorce lawyer but I can say with guarantee, a quick reply follows, 'I am not happy'.

In social media, people will stay connected to you till they want. Website also gives complete freedom to look into its content or quit. However, a website can reach to larger audience in comparison to a social media handle.

Your website is a permanent place on internet where anyone can visit; Social media handle is temporary.

When you own a website, you posses an overall higher authority on viewers. If social media can be supposed as a luxury car then for definite reasons a website is a Jaguar. Now who won't like to notice a Jaguar on roads?

Hope now, you have answer, you need a website for branding in the age of social media.    

Labels:

Comments

Post a Comment

Popular posts from this blog

7 SEO tips to take your business to new level in New Year

Now its times to look back what you have achieved in past year(s), find your weak zones, make plans for improvements and take your business to new heights. Irrespective of the kind of business and strategy you follow; SEO makes parts of every business. Better SEO means better business. To give your SEO strategy a boost here I am sharing simple tips, you will found worth! 1. Look back  Yes, you heard right. ‘Look back inside technical aspects of your website.’ Make a check thoroughly for anything broken inside, may be a social media button, a web page with error 404, robot issues or Google Analytics Conversion Errors. Make good use of Google Webmaster Tool to find any and all errors. Remember search engine downgrades even best of the websites for any errors in codes whether error is caused by you or third party applications.
4 comments
Read more

Why TINY (small) business shall not count on SEO but paid campaign first

Search Engine Optimization (SEO) is very slow process.  If your are a business owner,  already have businesses,  and making profit, then you can hold on,  wait for couple of months to grow your business organically through search engines like Google. However,  if you are a new business and looking for immediate profit,  do not count on SEO.  It's a slow process.  Perhaps,  by the time your business grow through seo you will need to close it because of no actual results. Actual result means sales that can make more money than expenditures. If you are new in business instead of hiring seo guy I will suggest you to spend money on paid campaign like adwords,  Facebook ads etc. If you have better budget,  go hand in hand for paid advertising and seo else put money but WISELY on paid campaigns to generate some quick sales. No, no, do not take a hurried decision. Through paid campaigns you can reach to your potential customers but conv...
2 comments
Read more

6 Reasons Your Website Need A Remake In ‘New Year’

Everything needs a remake so does your website. Time is changing, perhaps the time you started your first ‘Hello World’ page was the era when Mars was a mystery, but now we know, the red planet has signs of water. Today we can draw planet mars on paper much explicitly. How old you were when writing your first web page stared? Perhaps, you want to say, that’s none of my business or you were older than I can think. Well, do you eat same food, wear same cloth or sleep on same bed where you were sleeping couple years back? I am sure, now your answer is a firm NO. Then why your website is still lying in those fixed frames? No matter how big your brand is, taking little care of your website every now and then will surely boost your business. What’s the time better than the festive season to look for a website design overhaul? Your website needs a change for following reasons:
Post a Comment
Read more