People want to do more in less time. New content is created every second but huge portion of it goes in the drain.
An HBS professor once told his class people don't want to buy a quarter inch drill, they want a quarter inch hole'.
Perhaps you create many blog posts often. WordPress is seen as luxury for publishing content. But ROI of your content is your readers.
Everyone don't want to read. People love freeness. They want to learn but do not like to get chained. This is one reason we can see online learning is in the boom since its inception.
Your goal is to teach your audience effortlessly. Make their lives easy, send them your content in audio.
If you have a WordPress blog, download
Play for WordPress Plugin
Make your blog Listenable.
Period!!!
Mind the gaps. Blogging is not a money making machine. If that was even 1% true, people who can pay for peanuts may have hired entire writing talent to blog for them. Of course there are employers who hire talent in multiple niches to write blog posts. Stories are spun around everything day and night. They don't mind content quality much because they know they have hired enough people to create surface level stories. Such employers knows well they will get eye balls and business, why should they care about what people are reading. There brand value will be established. If you are an individual who is choosing blogging as a career note the fact, you can blog in your niche only and your niche is about a thing that you like to learn more, dive deeper and relearn. Your purpose is simple. Others should learn from your learnings. Time is limited. You can not learn many things together. So chose your best niche, learn and create content that can build your authori...
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