Search Engine Optimization (SEO) is very slow process. If your are a business owner, already have businesses, and making profit, then you can hold on, wait for couple of months to grow your business organically through search engines like Google.
However, if you are a new business and looking for immediate profit, do not count on SEO. It's a slow process. Perhaps, by the time your business grow through seo you will need to close it because of no actual results.
Actual result means sales that can make more money than expenditures.
If you are new in business instead of hiring seo guy I will suggest you to spend money on paid campaign like adwords, Facebook ads etc.
If you have better budget, go hand in hand for paid advertising and seo else put money but WISELY on paid campaigns to generate some quick sales.
No, no, do not take a hurried decision. Through paid campaigns you can reach to your potential customers but conversion matters. SEO is not about generating leads only, indeed its about brand positioning. The way you present your product to search engine and customer make loads of difference in conversion. SEO will win you permanent race, its slow growth process, but stays for longer with your business.
Budget matters, how much will you spend on paid campaign and seo of things is completely your decision in Paid Campaign will generate you leads till you run it; SEO will build your permanent identity. Most established brands who are namesake in the IT industry chose both, and you too can do the same.
If you are small business owner, offer a product or a service I would suggest
Chose 50/50 budget to start lead generation.
Plan a weekly budget.
Make changes in budget of things when necessary.
Paid advertising will bring you customers, no doubt, but without SEO that may prove a hollow noise. No merchant like customer turning away from doorstep to never return, so won't you either. Small businesses run on tight budget, better word would be Tiny Business like those of a freelancer who make money working truly hard, often without help.
If you are a Tiny Business owner, when you have a product start advertising, chose for paid campaign on priority and build your business strength using SEO techniques. Hack Gap
First Edit: 13/11/2025
This article is here, because there is so much noise in Indian market about SEO that often people looking to start business talk about SEO only. There is psychology attached to SEO phenomena. In lack of knowledge, they chose not so good SEO service, end up losing money and ruining ideas.
I provide SEO service (Front End Services), despite this I have created this article, I am not intended to leave money on the table but Education Matters. Anyone coming my way through this blog or any source should not be misguided because I need to earn.
For tiny size business starters, to start earning quickly matters, and if you are the one, educate yourself, plan budget, do wise experiments, do not fall for the noisy, build business.
Comments