DKOffice.in: Business Branding Productivity

Not updating old content: Old is Gold, popular saying, right? Gold glitters when taken care. Goldsmith earn decent money from cleaning gold ornaments and remaking. At least in my geography 50% footfall an average in a goldsmith shop happens for repurposing gold items (include others as well). Not focusing on specifics: Your website is open for all world, right? But everyone is not your buyer for many reasons. In spite of your size  your customer base is limited. Know your customers. Make your website customer centric.  Not spending on marketing: A website without marketing is a like a fashion store without showcases. If your website won't show up nobody will bother to get your services. Reach to people as often as you can. Reach in person, reach online. Give presence. Not Investing on UI/UX: Your website should be effortless to browse through for both search robots and humans. And it should be presentable. Nobody want to take a bouncy route to a destination when there are many alte

Your business is launched whether small, medium or big. You got first few customers/clients did you ever counted how many customers are walking back to again. If you are not getting repeated customers find the gaps. If you can't find the gaps/loopholes you won't be able to Hack Gaps. Finding gaps and Hack Gaps to retain customers in Offline Business is comparatively easy than in online business. When you know the customers' faces you can interact directly. This is why ecommerce companies counts much on customer reviews. Customer come back or go for many reasons; some could be Product Quality, Service Quality and Behavior. Price might be an issues if someone selling the same product or service for less cost. But price is secondary. Take customers feedback. People come in different package. You cannot expect that everyone will tell fault and gaps in your product or service. This is why companies ask for Star Graded Ratings. Give your customers enough channels to criticize you

 My First in Hack Gaps: Authority Versus Order So you want to get maximum out of your staff? Give them authority, more authority. When order comes in the form of a gentle request employees feel good, they feel that they are important to company, boss respect them and they take responsibility.  If you want to take your business from 0 to 1, give them more authority. If you want to take your business from 1 to n, order your employees. I am privileged to work with a top notch Indian company in a small capacity. But in a span of 18 years I never received any order to work, there are no orders to work for bunch A or Bunch B of task. When a task comes I have full authority to gain full control on it and perform. For obvious reasons there are enough checks and balances. I do not feel over burdened even when there is massive task to perform, huge team to work in cooperation with each other. Like any other person I equally need to inform what has been done, what I am doing at my desk, what I am