DKOffice.in: Business Branding Productivity

Custom domain; a domain name starting from https; like https://example.com is considered as secure domain. When you submit your personal information on one such website, it travels through a secure path. Only two person know your information; you and the backened guy behind the website.Your data has no chances to get exposed to hackers. Security become a major concern for IT companies. In the information age Data is costly than Gold. Google has announced, the websites with a secure domain name shall be considered safe and hence may rank better on search engines. Many companies follow the trend. Google on its blogger platform enabled https option, means a person blogging on a blogspot platform can chose a domain as https://myname.blogspot.com however this luxury was not available for bloggers using a custom domain name. Today, I can see Google has enabled security certificate for Blogspot Bloggers with custom domain name. How now you chose to host your domain as https://myname.tl

Every blogger want to be seen on top of Google Search Engine Result Pages also called SERPs. This is digital era. Writing a blog and not seen on SERPs is very much like leaving the money on table. This is pain point of many bloggers and gain point for SEO companies. If you have written a blog post or planning for it and want to be seen on search results here are some points to consider 10 tips to show your blog posts on top of search engine result pages (serps) 1. Your post idea is great. Ask yourself, what problem this post is going to solve? 2. Write for the audience. Massive content is generated every minute. From observations I know average user stays on a webpage for less than a minute. A very small population truly read whole post, normally people look for key points. Instead of reading thoroughly people quick scan through a post. Write in bulleted points or numbered points. 3. Give references. Perhaps, you are an expert in your field but without references people are les

If you write loads of content and looking to market it now here is free tool by Neil Patel,  it's called Ubersuggest,  it's a free keyword suggestion tool. Since Google has stopped free keyword planner,  marketer were in dying need to get a free tool that can help in content marketing. Keywords are like sales person,  better sales person make bigger sales. Neil Patel is awesome with content marketing. He create minimum viable products and leaves it in users' hands for testing.  If you are a digital marketer Ubersuggest is worth trying.

I have e-commerce website, how do I approach clients; Organic SEO or Paid Campaign Your website is born and its a good thing. You expect more sales for obvious reasons. A website is like a child,  it cannot grow overnight.  You need to care for it for years and grow with it. Do you send a child to fight for Olympic race,  day one? No,  right.  There are many things involve before a child grow and start running on Olympic track.  Of these health is top most contributor. Same is true with your e-commerce site.  It's born now.  You need to feed it right ingredient. For a website growth and recognition organic SEO holds utmost value.  Organic SEO is all about creating right story that may give recognition to your website among audience. A website get this recognition when it's tagged in the right places where your consumers are. You have created a story,  you have tagged in right places,  eyes are rolling over it, but very less in numbers. This is when paid campaign counts.

A digital marketing expert is someone who love to place every product on top of the Pyramid, never afraid of failures,  but a die hard fan of success. Every digital marketer has own style of working but few things are common for all. Of those few things here are 3 traits of a quality digital marketer that may build your brand. 1. Look to CREATE - It could be anything,  an ebook,  a newsletter, a blog,  a website, or anything that may get few seconds of online audience. You have created a thing. A good digital marketer look for creating things around your product that may get users attention. 2. Love to COMMUNICATE - People want to hear solid noises and not hollow bags. Communication is solely about sending your voice in right pitch.  Medium could be any. Do you know,  what is the reason for success of BBC in India. Specially, 9 PM news, when news ends, the studio broadcast time. And they are doing it since decades. Uncles get good story from news to discuss tomorrow over tea. And

Expert is a truly big thing. Finding one to market your products need loads of ground work. There exists three categories 1. Influencers- These are busy lot,  you always can find one,  but getting their time is pretty difficult. 2. Certified professionals : with the rise of Internet marketing many companies lure candidates to get certification and earn million dollar,  few succeed. 3. Self made professionals:- Those who has learned it as passion or need based or both. Whether you are hiring No.  1 or not,  definitely No.  2 and No.  3 mentioned above are valuable to you. When looking for a digital marketing expert,  seek out following qualities 1. Knowledge- Any can speak anywhere,  ask for the bio or portfolio of person you are willing to hire.  See if it truly appeals you. 2. Links of any past work- If available it will great to cross check if the marketer in question can truly create right amount of noise in right places. 3. Ask for a marketing plan- How this marketer can pr

People want to do more in less time. New content is created every second but huge portion of it goes in the drain. An HBS professor once told his class people don 't want to buy a quarter inch drill, they want a quarter inch hole'. Perhaps you create many blog posts often. WordPress is seen as luxury for publishing content. But ROI of your content is your readers. Everyone don't want to read. People love freeness.  They want to learn but do not like to get chained.  This is one reason we can see online learning is in the boom since its inception. Your goal is to teach your audience effortlessly. Make their lives easy,  send them your content in audio. If you have a WordPress blog,  download Play for WordPress Plugin Make your blog Listenable. Period!!!